Microsoft Faces UK Consumer Probe Over Copilot Price Rises

The UK's Competition and Markets Authority launched an investigation in July 2026 into Microsoft's communication about price increases for Microsoft 365 Personal and Family plans after adding Copilot features. The probe focuses on whether customers were adequately informed about their subscription options before renewal at higher prices. Microsoft Ireland Operations Limited is the named entity, and the CMA is examining the clarity of information rather than the product itself.